Product and Customer Profitability: Dial it In

Ever wonder where you are making money or (gulp) losing money? Any business can benefit from understanding product or customer profitability. If you are a:
•Contractor – are you making money on residential or commercial contracts?
• Cardiologist or radiologist – are diagnostic services or interventional services more lucrative?
• Winery – is the 750ml bottle of house wine or the Reserve 1.5L magnum more profitable?